Tag: digital

Is Google Workspace really worth the purchase?

Google Workspace offers a comprehensive range of communication tools, enabling efficient and productive team collaboration. With Gmail for professional email communication and Google Meet for top-notch video conferencing, businesses can facilitate seamless communication and collaboration, irrespective of geographical constraints. Furthermore, Google Drive is a cloud-based storage solution for all files and documents. This centralized approach…

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What Works And What Doesn’t: Media Marketing 101

Effective social media marketing requires careful consideration of various factors to enhance your brand. It’s important to acknowledge that desired results may only sometimes be immediate, requiring a thoughtful approach to strategy implementation. While there are recommended practices (“do’s”) in social media marketing, it is equally essential to be aware of the “don’ts” to avoid…

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Using Social Media Marketing – What is the Risk?

Although social media marketing is extensively discussed and acknowledged as a potent business tool, certain aspects are often overlooked. Achieving success in social media marketing demands significant time and resources. Establishing a robust online presence can be a time-consuming endeavor, usually necessitating the support of a dedicated team or the delegation of tasks to external…

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 The domino effect of creating and communicating

Introduction: The importance of practical production and communication has never been higher in our fast-changing, innovative, and interconnected society. Whether you want to pursue a career in the arts, start a business, or express yourself, expanding your creative thinking and communication skills can lead to countless opportunities. 1. Embrace Your Inner Creativity: Every person has…

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Boundless Social Media: Your Brand, Connecting the World!

Social Media Marketing is the only economical and seamless way for a business to connect worldwide with its audience. Social media platforms offer a direct connection from the company to their customer, enabling communication between the two parties. Users and enterprises engage in discussions, comments, and messages; this provides a free flow of communication essential…

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7 Reasons Why You Must Invest in Photography & Videography

Introduction: In the present era, where visuals play a pivotal role, it has become imperative rather than optional for businesses to invest in photography and videography. These dynamic mediums provide distinct benefits that can enhance your brand, captivate your audience, and fuel business expansion. The rationales behind investing in Photography and videography are compelling, with…

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Crack the Code! Navigate Traffic & Boost Your Growth

Online traffic can be challenging for businesses and website owners in the vast and ever-expanding digital landscape. With countless websites competing for attention, standing out and attracting the right audience is essential. Thankfully, Search Engine Optimization (SEO) provides a roadmap to effectively navigate online traffic and drive targeted visitors to your website. The internet resembles…

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Resilient Revival: Social Media Marketing in the Post-Pandemic Era

The business world arrived at a pause when the pandemic struck. Social media platforms became essential for businesses to reach and engage with customers as traditional brick-and-mortar establishments faced closures or limitations. The pandemic altered consumer behavior, with people spending more time at home and online, forcing a change in their purchasing habits. Constrained by…

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5 Free Tools To Do Your Own Marketing

One of the greatest struggles of digital marketers is to get more leads for a startup. Imagine having a small budget, with tasks to find more clients, brand the company, and get it ranked on multiple search engines – doesn’t sound much fun, right? Apart from having only a couple of hundred bucks to sponsor…

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The power of wearables: are they helping us?

Today each and every one of us has some tech assistance gadget. Whether it is a Google glass, a Garmin, or Apple watch, or GPS running or sleeping bracelet, we’re wearing technology. And out of all technology items, wearable gadgets are the ones to have the most intimate connection to people, since they are worn…

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Does internet connectivity matter more than human connectivity?

World’s rapid move towards omnipresent connectivity is constantly changing how and where people go and what they do. The internet connectivity has been and continues to be changing the way how people associate, gather and share information and consume media and information. Recent researches show that the Internet will be so approachable and effortless that…

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E-commerce Marketing trends for 2017

Online shoppers are here to stay It is already the fourth month of 2017. By now, the total number of internet users worldwide has reached 3.5 billion from which 40% have bought at least one thing online. Or in plain numbers, that means that at this moment there are more than 1.4 billion customers worldwide…

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