Why investing in Mobile App Development is such a good idea

The World has Gone Mobile Today’s customers own multiple devices either for social engagement, news and of course, shopping. They are using their smartphones to find local businesses, to get reviews, quality feedback and recommendations. Mobile channels have increasingly replaced the traditional shopping window. This means that just having a website is no longer enough.…

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Maximizing email marketing success

Emails are forever Yes, we’re consuming the social days and people mostly receive all the information from the Social Medias. But in Marketing terms, some goodies like direct marketing and Email Marketing are essential in every brand’s strategy. You may find this strange, since Social Medias segment your audience like no other media can, but…

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E-commerce Marketing trends for 2017

Online shoppers are here to stay It is already the fourth month of 2017. By now, the total number of internet users worldwide has reached 3.5 billion from which 40% have bought at least one thing online. Or in plain numbers, that means that at this moment there are more than 1.4 billion customers worldwide…

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Creating videos for the multiscreen world

Living the Screen Age We are yet not aware how quickly the screens have taken over our lives. From an information tool, the screens have become a sole provider of not only information, but also entertainment, connectivity, communication, transactions, controlling, education and even friendship… Today, there is a different screen for every purpose and every…

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Smart cities, are we living there?

IoT is changing the game We are all digitalists. Modern citizens living in a modern, digitalized era. Every day we wake up more connected and more productive thanks to the tools and devices out there helping us to have all the complex things in life done simpler. What was once the Internet is now The…

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Facebook Ads: Small Business Luxury

The cost of being liked Being liked in all aspects of life comes at some price. Whether a good behavior, knowledge, trendy clothes or even the most modern gadgets. Its ironical that the most precious things in life are free whereas the most essentials ones come at a price. As an example, one might remember…

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Online Shopping: Are You Addicted Yet?

The power of “add to basket” button Generally when people browse retailers, or Web Pages that sell certain products or services want to have a buying option. Not having an e-commerce solution it’s a huge mistake. It’s 2017, a period where annoying shoppers by reminding them to visit a physical store is not considered cool,…

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Sites and apps a traveler should use, like, NOW!

Moving past January, it is time to start planning your next big travel. So many places, so little time, right. Well, let’s help you take the hassle out of your next travel with a few tech solutions. Choosing an app or a good travel website can be time-consuming, and we hope to be of help…

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Virtual Reality: You can’t help but say “WOW!”

Familiarity with VR By now, you don’t have to be a tech geek to be familiar with Virtual Reality and its influence to modern living. But just in case, probably the shortest and simplest explanation about VR you’ll ever get is that Virtual Reality is a computer generated environment that enables you to experience a…

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Customer Awareness

In the light of the new digital threat being faced by businesses in the form of Email Scams, it is critical to be aware of this growing problem. The Business Email Scam is a misrepresentation by someone posing as an existing vendor, wherein a deceptive email is sent with details of a bank account for…

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Touch Me… I’m Buzzing!

For years the saying ‘Touch Me I’m Buzzing’ has been a example of modern day expressions of excitement aligning itself with the exhilarating world of technology. And the term buzzing, in particular, would normally make most of us think about receiving a call on our favourite accessory – our indispensable mobile phones. Well, many years…

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Riding the Google Tide

As new digital practices wash in and old digital practices wash out, Google makes another big announcement that will shake up the way organic search listings were ranked. As announced by Google: “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal” So what does this new wave of information…

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